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Services for Building Product Manufacturers

Do you want architects, engineers, and other design professionals to specify your products more often? Obviously, we can’t solve all your marketing problems, but we can give you opportunities you’ve never been offered before.

We have the technology to...

…get your products specified.

Thousands of specifiers across the country use BSD’s flagship product, SpecLink®, to write project specifications. BSD can put your company’s name, customized infomercial, and link to your website inside the software system they use to write their specs so that they will see your marketing message at the exact time they are deciding which products to specify.

…give you competitive intelligence that you can't get anywhere else.

SpecLink subscribers write specs for over 16,000 projects per year. Our project database captures important details about these projects, such as which manufacturers our users are specifying—and which they are not. BSD’s quarterly Product Usage Report gives you precise information about how frequently your products are being used.

Our monthly Project Leads Report provides detailed information on current and upcoming construction projects that could be using your products. The report is organized by state and by design firm and includes project name, manufacturers currently specified, and contact information.

…develop powerful custom specs for your products.

Would you like to give thousands of design professionals access to information about your products? Then let us add your proprietary specs to BSD’s SpecLink database. Don’t have proprietary specs? Then let BSD’s professional, in-house spec writers create 3-part CSI-style specs for you. Do you have a complicated product that's tough to specify? Then let BSD create an intelligent checklist in BSD SpecLink that will automatically edit the spec to suit the project conditions.